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Added to YB: 2024-05-09

Pitch date: 2024-05-08

HAYPP.ST [bullish]

Haypp Group AB (publ)

+60.64%

current return

Author Info

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Company Info

Haypp Group AB (publ), an e-commerce company, engages in the sale of nicotine pouches and snus products in Sweden, Norway, Europe, and the United States.

Market Cap

SEK 4.0B

Pitch Price

SEK 87.40

Price Target

250.00 (+78%)

Dividend

N/A

EV/EBITDA

37.58

P/E

242.07

EV/Sales

1.00

Sector

Specialty Retail

Category

value

Show full summary:
HAYPP Group: Capitalizing on the Nicotine Pouch Craze

HAYPP.ST: Dominant nicotine pouch e-retailer w/ 85% Nordic share. Growth markets +46% YoY (US +57%), SEO edge & low costs drive share gains. Core biz at 14x EBITDA (Nordic), growth markets (US/UK/DE/CH) are free upside. TAM, execution, strong mgmt point to $700M valuation (7.35B SEK), +190% vs current $240M mkt cap. Risks: competition, regulation; long-term upside to $1.5B+. 250 SEK PT.

Read full article (9 min)