Professional
Added to YB: 2026-07-24
Pitch date: 2026-07-20
HAYPP.ST [neutral]
Haypp Group AB (publ)
-4.8%
current return
Author Info
No bio for this author
Company Info
Haypp Group AB (publ), an e-commerce company, engages in the sale of nicotine pouches and snus products in Sweden, Norway, Europe, and the United States.
Market Cap
SEK 4.0B
Pitch Price
SEK 133.40
Price Target
N/A
Dividend
N/A
EV/EBITDA
37.58
P/E
242.07
EV/Sales
1.00
Sector
Specialty Retail
Category
growth
Caro-Kann Capital Fund Portfolio Holding - Haypp Group
HAYPP.ST (holding update): Largest online nicotine pouch retailer, leader in Sweden/Norway/US. Moat: scale, SEO dominance (~1% marketing spend, RRP ad bans block competitor CAC), manufacturer Insights/Media services. FDA turning positive = more products, more demand for brand-neutral platform. CEO owns 3.5%. Undemanding valuation, potential 20-30x in 8-12yrs (not base case). Risks: regulation, Amazon entry, execution.
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