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Added to YB: 2026-06-09

Pitch date: 2026-06-06

ODD [neutral]

Oddity Tech Ltd.

+2.37%

current return

Author Info

Lorenzo's 2 cents shares analyses of tech companies. Sign up for the newsletter.

Company Info

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States, Israel, and internationally.

Market Cap

$555.8M

Pitch Price

$9.70

Price Target

N/A

Dividend

N/A

EV/EBITDA

7.90

P/E

11.59

EV/Sales

0.67

Sector

Personal Care Products

Category

N/A

Show full summary:
Oddity: Out of Control

ODD (holding update): Q1 sales -26% YoY (vs -30% guided). Mgmt 'hopeful' for H2 normalization—word choice signals lack of control. IL Makiage CPA improved 28% in May (possible turning point). Shifted 40% of acquisition rev from TBYB to standard Buy. Core risk: total Meta dependence (>50% US beauty ad share), no scale alternative; Meta algo change caused damage w/ no accountability. D2C engine more fragile than appreciated. Position untouched; monitoring web traffic & CPA.

Read full article (2 min)