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Added to YB: 2026-03-11

Pitch date: 2026-03-08

WPP [bullish]

WPP plc

-8.41%

current return

Author Info

Notes From The Beauty Contest is a buy-side investor who thought it might be fun to write about stocks in their spare time and in their own way. Sign up for the newsletter.

Company Info

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe.

Market Cap

GBP 2.8B

Pitch Price

GBP 2.57

Price Target

33.80 (+1223%)

Dividend

5.69%

EV/EBITDA

8.31

P/E

-13.17

EV/Sales

0.53

Sector

Media

Category

turnaround

Show full summary:
WPP: Lost Cause or Cause for Hope?

WPP: Ad holdco at 0.45x EV/sales vs 1.1x peers despite 3-4x higher margins. Transition to single operating company model w/ unified WPP Open platform + InfoSum federated data post-2025 collapse (-5.4% rev, lost Coke/Mars). Pitch wins surged Q4'25 (strongest in 5yrs) into 2026 on outcomes-based pricing. H1'26 ugly on client losses but improving H2 on new wins. Bull: return to growth = 90%+ upside to 8x P/E. Bear: terminal decline already priced. Divestments/buybacks likely.

Read full article (16 min)