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Added to YB: 2025-12-08

Pitch date: 2025-12-04

BOSS.DE [neutral]

Hugo Boss AG

+6.03%

current return

Author Info

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Company Info

Hugo Boss AG, together with its subsidiaries, provides apparels, shoes, and accessories for men and women worldwide.

Market Cap

EUR 2.4B

Pitch Price

EUR 34.68

Price Target

N/A

Dividend

3.97%

EV/EBITDA

6.70

P/E

10.85

EV/Sales

0.84

Sector

Textiles, Apparel and Luxury Goods

Category

turnaround

Show full summary:
Hugo Boss AG (BOSS Germany): a step back

BOSS.DE (update): Deliberate reset for 2026 - sales to fall mid-high single digits, EBIT dropping to €300-350M vs €380M in 2025. Targeting €300M annual FCF via lower capex, tighter working capital. Splitting BOSS men's/women's, repositioning HUGO. Closing 50 stores through 2028. Rebound targeted 2027-28.

Read full article (2 min)