Added to YB: 2025-12-08
Pitch date: 2025-12-04
BOSS.DE [neutral]
Hugo Boss AG
+6.03%
current return
Author Info
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Company Info
Hugo Boss AG, together with its subsidiaries, provides apparels, shoes, and accessories for men and women worldwide.
Market Cap
EUR 2.4B
Pitch Price
EUR 34.68
Price Target
N/A
Dividend
3.97%
EV/EBITDA
6.70
P/E
10.85
EV/Sales
0.84
Sector
Textiles, Apparel and Luxury Goods
Category
turnaround
Hugo Boss AG (BOSS Germany): a step back
BOSS.DE (update): Deliberate reset for 2026 - sales to fall mid-high single digits, EBIT dropping to €300-350M vs €380M in 2025. Targeting €300M annual FCF via lower capex, tighter working capital. Splitting BOSS men's/women's, repositioning HUGO. Closing 50 stores through 2028. Rebound targeted 2027-28.
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