Added to YB: 2025-12-01
Pitch date: 2025-11-27
BOSS.DE [neutral]
Hugo Boss AG
-4.8%
current return
Author Info
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Company Info
Hugo Boss AG, together with its subsidiaries, provides apparels, shoes, and accessories for men and women worldwide.
Market Cap
EUR 2.4B
Pitch Price
EUR 38.36
Price Target
N/A
Dividend
3.97%
EV/EBITDA
6.70
P/E
10.85
EV/Sales
0.84
Sector
Textiles, Apparel and Luxury Goods
Category
value
Hugo Boss (BOSS Germany): new strategy, same challenge
BOSS.DE (update): Strong brand but slowing momentum in US/China markets. 2024 revenue ~€4.2B vs €5B target, 9% vs 12% EBIT margin goal. Expecting conservative 2-3yr targets with low-mid single digit growth. Womenswear still only 8% of sales. Trading 10x 2026 P/E vs 17x pre-pandemic. CMD ahead.
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