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Added to YB: 2025-09-18

Pitch date: 2025-09-16

MIPS.ST [neutral]

Mips AB (publ)

-11.5%

current return

Author Info

Kroker Equity Research is a value investor that uses Discounted Cash Flow (DCF) Model or the Excess Returns Model to value stocks. Sign up for their newsletter.

Company Info

Mips AB (publ) develops, manufactures, and sells helmet-based safety systems in North America, Europe, Sweden, Asia, and Australia.

Market Cap

SEK 10.1B

Pitch Price

SEK 380.80

Price Target

600.00 (+78%)

Dividend

1.71%

EV/EBITDA

52.30

P/E

72.11

EV/Sales

18.98

Sector

Leisure Products

Category

growth

Show full summary:
Mips AB - A Stock Analysis

MIPS.ST (deep dive): Swedish helmet safety tech leader w/ patented rotational impact protection system. 2024: +35% revenue to SEK 483M, 36% EBIT margin. Dominates premium helmets (91/100 top models use MIPS). Expanding into motorcycle/industrial segments. Targets >SEK 2B revenue by 2029 (4x growth). Risks: high 60-70x P/E, customer concentration, patent expiry, tariff headwinds in Q2 2025.

Read full article (24 min)