Added to YB: 2025-08-28
Pitch date: 2025-08-26
PUM.DE [neutral]
PUMA SE
+5.89%
current return
Author Info
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Company Info
PUMA SE, together with its subsidiaries, engages in the development and sale of sports and sports lifestyle products in Germany, rest of Europe, the United States, North America, and internationally.
Market Cap
EUR 2.9B
Pitch Price
EUR 20.54
Price Target
N/A
Dividend
3.02%
EV/EBITDA
9.21
P/E
-10.48
EV/Sales
0.65
Sector
Textiles, Apparel and Luxury Goods
Category
turnaround
Puma (PUM): Pinault Weighs Options as Puma Enters Transition
PUM.DE (quick overview): Pinault family (33% owner) weighs sale options, talks with Anta Sports/Li Ning reported but full takeover unlikely. New CEO Hoeld leads turnaround amid double-digit sales decline, negative EBIT guidance. Squeezed by Nike/Adidas refocus on wholesale. Needs brand/product reinvestment to regain ground in competitive sportswear market.
Read full article (1 min)