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Added to YB: 2025-08-27

Pitch date: 2025-08-25

PRPL [neutral]

Purple Innovation, Inc.

-34.14%

current return

Author Info

Special Situation Investments focuses on event-driven trades and low risk arbitrage opportunities with short term catalysts. Sign up for the newsletter.

Company Info

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally.

Market Cap

$85.0M

Pitch Price

$1.25

Price Target

N/A

Dividend

N/A

EV/EBITDA

23.77

P/E

-1.49

EV/Sales

0.56

Sector

Household Durables

Category

special_situation

Show full summary:
Purple Innovation Faces Liquidity Pressures Despite Expanded SomniGroup Partnership

PRPL (special sit overview): 'Luxury' mattress co exploring strategic alternatives since March. SomniGroup deal adds $70M 2026 revenue, 8M warrants at $1.50. Poison pill removed, exec comp modified for change-of-control. But underperforming, low cash, loan amendments needed. DTC model shifting to retail.

Read full article (2 min)