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Added to YB: 2025-08-14

Pitch date: 2025-08-08

UHR.SW [neutral]

The Swatch Group AG

+37.6%

current return

Author Info

GreenWood Investors is a bottom-up, mostly long, concentrated and constructivist global investment firm focused on areas of pessimism, structural inefficiencies and low competition. Sign up for the newsletter.

Company Info

The Swatch Group AG designs, manufactures, and sells finished watches, jewelry, and watch movements and components in Switzerland, rest of Europe, Greater China, rest of Asia, America, Oceania, and Africa.

Market Cap

CHF 9.5B

Pitch Price

CHF 142.15

Price Target

N/A

Dividend

2.44%

EV/EBITDA

14.91

P/E

3.2K

EV/Sales

1.34

Sector

Textiles, Apparel and Luxury Goods

Category

special_situation

Show full summary:
GreenWood Investors Portfolio Holding: The Swatch Group AG

UHR.SW (holding update): Luxury watchmaker trading at half of tangible book value (net-net valuation), heavily shorted. GreenWood secured board seat with 61.9% bearer shareholder vote despite Hayek family resistance. Gen Z 2-4x more likely to buy mechanical watches. Company needs governance reform, fresh perspectives amid multi-decade revenue/share price lows. Premium brands have immense potential.

Read full article (3 min)