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Added to YB: 2025-04-25

Pitch date: 2025-02-21

WPP [bullish]

WPP plc

-26.36%

current return

Author Info

Notes From The Beauty Contest is a buy-side investor who thought it might be fun to write about stocks in their spare time and in their own way. Sign up for the newsletter.

Company Info

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe.

Market Cap

GBP 5.8B

Pitch Price

GBP 7.54

Price Target

N/A

Dividend

7.31%

Sector

Media

Category

turnaround

Show full summary:
WPP plc - $WPP

WPP: Trading at sector-low multiples despite transformation path. CEO Read's simplification (eliminated 300 brands, 1400 entities, 840 offices) showing results via 'WPP Open' platform. AI investment (2-3% of sales) includes proprietary Brand/Audience/Performance/Channel 'Brains.' Coca-Cola success story validates strategy. Medium-term targets: 3%+ organic growth, 16-17% margins. Base case: 5.5% EBIT growth, re-rating to 13x.

Read full article (19 min)