AdStar Inc.

Adstar, Inc. provides classified advertising technology services to publishers, primarily in the newspaper industry in the United States. It offers services using its proprietary software that electronically connects advertiser with publisher. The company enables professional advertising agencies, businesses, and individuals to electronically send ads to publishers, for insertion in newspaper publishing systems, as well as Website or other publication channel. Its services are provided on an application service provider model to contract with publishers or third parties to design, implement, host, and manage the on-line ad-taking capabilities of Websites. The company also provides technical and application expertise, customer support, and security measures that are needed to connect platform and publisher system. In addition, it enables credit card payment processing for ad placement using its proprietary EdgCapture software. The company was formerly known as AdStar.com, Inc. and changed its name to Adstar, Inc. in July 2001. Adstar, Inc. was founded in 1986 and is based in Marina del Rey, California.